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Customer Support Agent

Build an AI-powered customer support agent that provides instant, accurate responses to customer questions while escalating complex issues to human agents.

What You'll Build

An intelligent support agent that:

  • ✅ Answers questions using your knowledge base
  • ✅ Handles multiple customers simultaneously
  • ✅ Escalates complex issues automatically
  • ✅ Logs all interactions for quality review
  • ✅ Works 24/7 without breaks

Time to build: 30 minutes
Difficulty: Beginner
Best for: SaaS companies, e-commerce, service businesses


Use Case Scenarios

Scenario 1: Product Questions

Customer: "How do I reset my password?"
Agent: Searches knowledge base → Provides step-by-step instructions → Asks if more help is needed

Scenario 2: Billing Inquiry

Customer: "Why was I charged twice?"
Agent: Recognizes billing issue → Escalates to human agent → Notifies customer of escalation

Scenario 3: Feature Request

Customer: "Can you add dark mode?"
Agent: Categorizes as feedback → Logs to feature request system → Thanks customer


Implementation

Step 1: Set Up Your Workflow

  1. Create a new workflow named "Customer Support Agent"
  2. Add a Starter Block (already included by default)
  3. Configure trigger:
    • Trigger type: Webhook or Chat
    • This allows customers to interact via chat interface or API

Step 2: Build the Knowledge Base

  1. Add a Knowledge Base tool
  2. Upload your support documentation:
    • FAQs
    • Product guides
    • Troubleshooting steps
    • Policy documents

Step 3: Create the Agent

  1. Add an Agent Block

  2. Configure:

    Model: Claude 3.7 Sonnet (good at following instructions)

    System Prompt:
    "You are a friendly customer support agent for [Company Name].

    Your responsibilities:
    - Answer customer questions using the knowledge base
    - Be concise and helpful
    - If you don't know the answer, say so honestly
    - For billing, refund, or account issues, escalate to a human agent
    - Always maintain a professional, friendly tone

    Important rules:
    - Never make up information
    - Never promise refunds or account changes
    - Always search the knowledge base before responding"

    User Prompt: <start.input>
  3. Add Tools to the agent:

    • Knowledge Base Search - to find relevant information
    • Thinking - for complex reasoning

Step 4: Add Escalation Logic

  1. Add a Condition Block after the agent
  2. Configure conditions:
    // Check if escalation is needed
    <agent.content>.toLowerCase().includes('escalate') ||
    <agent.content>.toLowerCase().includes('billing') ||
    <agent.content>.toLowerCase().includes('refund')

Step 5: Set Up Human Handoff

  1. For TRUE path (escalation needed):

    • Add Slack tool
    • Send message to support channel:
      Customer needs help:
      Question: <start.input>
      Agent Response: <agent.content>
      Priority: High
  2. Add Response Block:

    "I've notified our support team about your issue. 
    Someone will reach out to you within 30 minutes."
  3. For FALSE path (handled by agent):

    • Add Response Block with <agent.content>

Step 6: Log All Interactions

  1. Add PostgreSQL or Supabase tool
  2. Insert interaction log:
    {
    timestamp: <execution.timestamp>,
    customer_query: <start.input>,
    agent_response: <agent.content>,
    escalated: <condition.result>,
    resolution_time: <execution.duration>
    }

Testing Your Agent

Test Case 1: Simple Question

Input: "What are your business hours?"
Expected: Agent finds answer in knowledge base and responds

Test Case 2: Billing Issue

Input: "I was charged twice for my subscription"
Expected: Agent escalates to human, sends Slack notification

Test Case 3: Unknown Question

Input: "Do you offer enterprise plans?"
Expected: Agent admits uncertainty if not in knowledge base


Best Practices

1. Knowledge Base Quality

  • Keep documentation up-to-date
  • Use clear, simple language
  • Include examples and screenshots
  • Organize by category (billing, features, troubleshooting)

2. Escalation Rules

Clear escalation criteria:

  • Always escalate: Billing disputes, refunds, account closures
  • Consider escalating: Technical issues after 2 failed attempts
  • Never escalate: General questions, feature inquiries

3. Response Quality

  • Keep responses under 200 words
  • Use bullet points for steps
  • Include relevant links
  • End with "Is there anything else I can help you with?"

4. Monitoring

Track these metrics:

  • Response time (target: < 3 seconds)
  • Resolution rate (target: > 70% without escalation)
  • Customer satisfaction (add feedback buttons)
  • Escalation rate (target: < 30%)

Enhancements

Add Sentiment Analysis

Use an Evaluator Block to detect frustrated customers and prioritize their tickets.

Multi-Language Support

Add Translate tool to detect language and respond in customer's language.

Proactive Follow-Up

Add Schedule trigger to check in with customers 24 hours after their issue.

Integration with CRM

Connect to Salesforce or HubSpot to log interactions and update customer profiles.


Cost Optimization

Estimated costs per 1,000 interactions:

  • Claude 3.7 Sonnet: ~$3-5
  • Knowledge base searches: ~$0.50
  • Total: $3.50-$5.50 per 1,000 customers

Tips to reduce costs:

  • Use GPT-4o-mini for simple questions (check if question is in FAQ first)
  • Cache common responses (use Memory tool)
  • Limit knowledge base search results to top 3

Troubleshooting

Issue: Agent gives incorrect information
Solution: Review knowledge base quality, add more examples, use Claude 3.7 Sonnet for better reasoning

Issue: Too many escalations
Solution: Improve knowledge base coverage, adjust escalation conditions, add more FAQ entries

Issue: Slow response times
Solution: Use faster model (GPT-4o-mini), reduce knowledge base size, optimize search queries


Next Steps

  1. Add to Slack - Deploy as a Slack bot
  2. Set up webhooks - Integrate with your website chat
  3. Monitor performance - Track metrics and improve
Want more advanced features?

Check out our Multi-Step Agent pattern to build agents that can perform actions like creating tickets, updating orders, or scheduling appointments.